For example, will Gmail kill Outlook? Absolutely not.
Will Facebook kill MySpace? I wish it would. It's like the horror movie villain that just won't die.
Will Twitter kill everything? If complex thought could be limited to 140 characters at a time, yes. Otherwise, no.
LinkedIn CEO Jeff Weiner recently stated that no one has the time for Google+ right now. Specifically:
He's completely right. Why? As far as I know, we've been offered no other reason than "It's from Google, so it has to be awesome." Which is sort of similar to Apple fanboy thinking, but with less crunch on my bank account.
This isn't a problem with Google+. It's a problem with too much. We have too many mediums to share across right now. In the micro view of me, I have too many platforms to manage right now - email, Facebook, Twitter, LinkedIn for my personal and professional networks, Zoho projects and CRM and Quickbooks to manage my business, and let's not forget my clients, who, on top of social networks, also use Salesforce, Wordpress, HubSpot, TweetAdder, MailChimp, SlideShare and who knows what else. Half of my challenge is figuring out how to integrate this mess, let alone share across it.
And let's not forget, those are the winners. There are dozens, if not hundreds, of other micro social media sites out there in the ether that haven't found the same fame as Facebook and Twitter.
Another issue is that it's new. Brand new. And I don't believe that we've been given enough vision yet on how we're supposed to work and play with it yet. Granted, I've taken an exact total of 2 minutes to view a 'Why Google+' SlideShare, but all I took from that was:
- It's on the cloud, so it's cool
- If I use all of Google's products, I will love Google+
- Google+ is different from Facebook
And that's about it. Is it fair to give it only 2 minutes? No. But that's all the time I have.
But no one is asking us to give up everything and switch to Google+. What I believe they're asking now is if Google+ can play in the same field as the other kids. And I believe that it can, but right now, I'm not hearing or seeing a reason why it's better, or how it's going to make my sharing easier.
Let's also not forget to mention the existential crisis that this has caused people like me who, for probably the first real time have said "I don't want something new." The most networked and well-connected people that I know have looked at Google+ and scratched their heads. Are we old? Maybe. But we don't have the time to think about it.
So for right now, I'm holding Google+ at arm's length. I need a better reason to live and play in it other than it's on a cloud with a multi-colored logo. My business demands it, and my time makes room for nothing else.